Our Evidence-Based Appoach to Investing
At Plentiful Wealth, we understand that your investments aren’t just numbers on a statement—they represent the future capacity of your organization to make an impact. Every dollar preserved through prudent investment management is a dollar that can advance your mission. Consider us your partners in effective stewardship.

Our Investment Philosophy
We take an academic, research-based approach to portfolio management by considering a variety of factors when building portfolios. Ultimately, we want to find the right mix of risk, returns, and income generation for your organization. Our philosophy is grounded in decades of academic research and real-world experience managing nonprofit portfolios.
Core Investment Principles
Markets are Efficient
Expenses Matter
Market Timing is Impossible
Diversification Works
Three Portfolio Approaches to Match Your Needs
Endowment Model Portfolio
For institutions with portfolios exceeding $2,500,000, we offer an endowment-style approach that incorporates alternative investments alongside traditional assets:
Note: Endowment Portfolios have higher internal expenses and reduced liquidity, which require careful consideration
Core Low-Cost ETF Portfolio
Our foundational offering uses extremely low-cost exchange-traded funds to build a balanced and diversified portfolio. This approach provides:
Custom Impact Investing Portfolio
For organizations seeking alignment between investments and mission, we create tailored Environmental, Social, and Governance (ESG) or Socially Responsible Investing (SRI) portfolios:
Note: ESG/SRI Portfolios have higher internal expenses which require careful consideration
Our Investment Process
Frequently Asked Questions
How do you keep investment costs so low?
We primarily use institutional-class index funds and ETFs that have expense ratios often below 0.10%. We don’t use expensive actively managed funds or pay commissions to brokers. Our fee structure is transparent and aligned with your success.
How often do you make changes to our portfolio?
We rebalance quarterly or when allocations drift significantly from targets. We don’t engage in frequent trading or try to time the market. Most quarters, the primary trading activity in your account will be rebalancing trades to maintain your target allocation.
Can we access our funds if we need them?
For our Core ETF and ESG/SRI portfolios, all investments are in liquid securities that can be sold any day the market is open. Funds are typically available within 2-3 business days and your investment account can be linked directly to your bank account for easy tranfers. The Endowment Model portfolio includes some illiquid alternatives that may have lock-up periods—we’ll clearly explain the pros and cons of these before any commitments are made.
How do you handle market downturns?
We prepare for downturns before they happen through proper diversification and asset allocation. During market declines, we systematically rebalance, selling assets that have held up better to buy those that have declined, positioning your portfolio for the eventual recovery.
What if our board wants to exclude certain investments?
Absolutely. Through our ESG/SRI Portfolio approach using direct indexing, we can exclude specific companies, entire industries, or apply various screens based on your organization’s values and mandate. This customization is part of our standard service.
Do you provide education for our board, leadership, and investment committee?
Yes. We offer complimentary educational sessions for your board and committees, provide regular market updates in plain English, and are always available to explain investment concepts and answer questions. An informed board makes better decisions.
How do we know if our investments are performing well?
We provide clear monthly reports showing your performance against relevant benchmarks, both short-term and since inception. We’ll help you understand what’s driving performance and whether your portfolio is on track to meet your long-term objectives. Beyond our monthly reporting, your organization has 24/7 access to your portfolio via our client portal.
What makes your approach different from other advisors?
We’re built specifically for nonprofits and we consider ourselves an extension of your leadership team. We’re partners in advancing your mission. We understand your unique needs, from spending policies to UPMIFA compliance. We’re educators first, advisors second. Our goal is to strengthen the entire nonprofit sector by helping organizations like yours preserve and grow resources for your mission.
Can small nonprofits afford professional investment management?
Yes. Our Core ETF Portfolio is designed to be accessible to organizations of all sizes. We believe every nonprofit deserves institutional-quality investment management, regardless of asset size. Our fee structure ensures smaller organizations aren’t priced out of professional guidance.